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Audity vs Pointerpro

A Pointerpro form collects answers. A ReadyLink turns them into deals.

Pointerpro is a strong build-your-own assessment platform with a polished report builder. It's also a blank canvas: you bring the AI readiness questions, the scoring and everything that happens after someone hits submit. A ReadyLink is built for score-first selling. Your prospect scores their own business and gets a branded AI readiness report with your booking link at the top. You get a scored lead, research on their company and a brief for the call.

What Pointerpro is good at

Pointerpro is one of the best general-purpose assessment builders on the market. The conditional logic is solid, the distribution portal scales, and the ReportR report builder produces clean, branded PDFs without a designer. If you already own an AI readiness methodology and only need a way to deliver it, Pointerpro is a reasonable choice. It isn't a bad tool. It's a different tool for a different job.

Where Pointerpro stops when you're selling AI work

  • No AI readiness model out of the box. Pointerpro is a general assessment builder, so you design the readiness questions, dimensions and scoring yourself, and you keep them current.
  • That's the hard part if you came to AI from the business side. The tool hands the technical judgment straight back to you.
  • The output is a scored report. Turning that score into a reason to talk is still on you.
  • The method lives with whoever built it. Anyone else on your side has to learn your build before they can run it the same way.
  • The report builder is gated. The full conditional PDF and PPT output sits behind higher tiers.

What a ReadyLink gives you that a blank form doesn't

  • 15 industry templates, plus the question library, your own questions or a CSV upload. A manufacturing prospect never gets healthcare questions.
  • Plain-language questions written for business and process owners, not engineers. No technical background needed on either side.
  • A branded AI readiness report on your prospect's own business: their score and breakdown, primary opportunities, a recommended starting point, a mini roadmap, and an interactive ROI calculator with the math shown.
  • Your booking link at the top of the report, plus a PDF download and the option to email it to their team.
  • A scored lead for you: their contact details, a lead score and heat tracking, research on their company pulled from across the web, and an AI call brief with talking points.
  • Fully white-labeled on your own domain or subdomain, with your logo and branding. To your prospect, it's your tool.
  • Unlimited ReadyLinks on every plan, with CRM integration and the AI Transformation Hub community included.

Assessment builder vs score-first selling

DimensionPointerproAudity
What it isA general-purpose, build-your-own assessment platform.AI readiness assessments built for selling AI consulting work.
Starting pointA blank canvas. You write the readiness model, the questions and the scoring.15 industry templates, plus the question library, your own questions or a CSV.
What your prospect getsA branded report you design in the report builder.An AI readiness report on their business: score, opportunities, roadmap, ROI calculator and your booking link.
What you get backA scored report.Contact details, a lead score and heat tracking, company research and an AI call brief.
Report outputFull conditional PDF and PPT output sits behind higher tiers.A branded report with PDF download on every ReadyLink, on every plan.
White-labelBranded reports.Your domain or subdomain, logo, branding and questions.
Price to startNot covered here. Check Pointerpro's pricing page.Scout at $99/mo, with unlimited ReadyLinks.
Best fitYou already own a methodology and need a way to deliver it, often across many topics.You sell AI consulting work and want the assessment to start the sales conversation.

Use Pointerpro when

  • You already have a complete AI readiness methodology you trust.
  • You only need a polished delivery tool and report builder.
  • Your assessments cover many topics, not just AI readiness.
  • You want a general-purpose tool and you'll build the AI specifics yourself.

Use a ReadyLink when

  • You sell AI consulting work and want prospects to score their own business before you pitch.
  • You're not technical, and you want the report to do the technical talking.
  • You want a scored lead and a call brief back, not just a completed form.
  • You want one link per campaign, vertical or channel partner, all under your own brand.
  • You want to send your first one this week. It takes minutes.

Common questions

Skip the blank canvas.

Pick a template, put your brand on it and send your first ReadyLink. Your prospect gets their score. You get a scored lead and a reason to talk.